Posts Tagged ‘world business forum’

My own little slice of “Shiny Penny Hell(TM)” – #wbf09

Wednesday, October 14th, 2009

Last week, Renee and I gave a talk titled “Getting to Shiny Penny Hell and Back” at the Global Creativity Economy Convergence Summit in Philly. For those of you who aren’t familiar with “Shiny Penny Hell(TM)”, it is that moment when you have so many new ideas – shiny pennies – that you’re overwhelmed into inaction. It is a good place to be if you know how to get out (which, of course we do!). The session went really well -  a packed room with over half the attendees requesting copies of our presentation. We had a lot of fun, too! Bonus.

Blogger's Hub View

Blogger's Hub View

The funny thing was, the very next day I found myself immersed in my own “Shiny Penny Hell(TM)” at the World Business Forum. As a member of the Blogger’s Hub, sponsored by IBM, I had a great seat and wireless internet to hear the ideas and insights of thought leaders in business, economics, marketing, leadership, the economy and the environment. Although we had some glitches with the internet connection early on, once they increased and secured our bandwidth, the tweeting and blogging went uninterrupted for two days. Unfortunately I had to leave half way through the second day but I believe I got the gist around the general themes that emerged from speakers such as Bill George, Patrick Lencioni, Gary Hamel, T Boone Pickens, and film legend George Lucas. Following are the over-arching messages that I took away from this powerful lineup: (more…)

Lessons from a cowboy and a cinematic legend – #wbf09

Sunday, October 11th, 2009

One of the highlights of last week’s World Business Forum, for me, had to be the candid conversations with T. Boone Pickens and George Lucas. Both were couch-interviewed and held the audience captive with their stories and their wit.

T. Boone Pickens

T. Boone Pickens

Pickens’ accent had me riveted, too, as well as a bit homesick for my home-state of Texas. Reminding us that he was 70 years old before he made his first billion, he had a lot to say about the current state of both the economy and the environment.

(more…)

Kevin Roberts: Branding in a the new economy #wbf09

Wednesday, October 7th, 2009
Kevin Roberts

Kevin Roberts

The energy level went up in the room here at the World Business Forum when Kevin Roberts, CEO of one of the worlds leading creative agencies, Saatchi & Saatchi, stepped onto the stage. From the videos he showed (see below), it is clear they really have down the formula for eliciting memorable emotion in advertising campaigns.

One of his first points was the progression of the whole marketing landscape. We have moved from an attention economy, where an ad’s role was just to get your attention, to the attraction economy where we are now. From here, he posited our future as the participation economy. More and more, people want to be active in the market, not just be fed what they should think and do. Pull, not push.

(more…)

Talking Teams with Patrick Lencioni – #WBF09

Tuesday, October 6th, 2009

I knew from the moment Patrick Lencioni walked on stage and warned the audience about his ADD tendencies (look! A bird!)  I was going to like him. My first instinct was dead-on and as he went on to compare parenting to business (which validated MY BOOK), I began to like him more and more :-) .

Although I’ve read his book, The 5 Dysfunctions of a Team, many times, and even used it with my management team many years ago, he still managed to share the material in a fresh and engaging manner.

Since I don’t want to reiterate the whole book here (it’s a good one so go buy it and read it!), I wanted to share the couple of nuggets that I took away that I don’t remember reading in the book: (more…)

Bill George on Leading Through Crisis (WBF 09)

Tuesday, October 6th, 2009
Bill George

Bill George

Bill George, former CEO of Medtronics and now Harvard professor, was a great choice to open the World Business Forum 2009. Having attended a reception he threw for the Blogger’s last night (where he gave us a signed copy of this book, 7 Lessons for Leading in a Crisis), I was able to catch a glimpse into his philosophies and ideas. I have to admit, I liked what I heard.

He came right out with an unfortunately very male analogy, saying that being a leader us like being a great athlete. Sometimes your throw touchdowns and other times its interceptions. The parallel was drawn to both the leader and that athlete doing the best they can under the circumstances they had. Obviously he’s not a Dallas Cowboys fan, but I digress. The point he was making is that failure comes with the territory and it doesn’t necessarily mean the end of a career.

(more…)