Last week after we returned home from our vacation, my daughter and I went to our local Border’s book store to see my book on the shelves. Imagine our surprise and my embarrassment when my book was no where to be found. When I inquired at the information desk, I was given someone else to follow up with. I hid my dismay from my daughter, but knew I had to do something about it. I really wanted her to see it on the shelf. Ok, I really wanted to see it, too.
As soon as I got home, I called and e-mailed the contact name I had been given and then waited patiently. In my e-mail I explained that not only was I a LOCAL author, but that I profiled several successful entrepreneurs from across the Baltimore/Washington D.C. area. Less than 24 hours after my request, I received a reply. Not only had the local contact responded, but because Wiley is my publisher, she had contacted the national account and event manager. They expressed an interest in not only getting my books into their stores (I found out it was in some area stores), but they wanted to work with my publisher to put together an area-wide book signing tour. So I went from not even having my book in my local store to planning an area-wide campaign. See what happens when you ask?! Don’t ever forget that YOU are your best advocate. If you don’t go for what you want and deserve, no one else will do it for you! What have you got to lose!?