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Good news: the quest for work/life balance is beginning to not be just a women’s issue! I was reading a recent report “Unlocking the full potential of women in the U.S. economy” by McKinsey & Company and came scross their finding:

“Half of fathers with one child say they will not accept a new job that reduces work/life balance; 55% of women without children say the same thing.”

 This is good news and bad news. Good news because maybe now the idea of balance will become more mainstream and be addressed on a larger scale. If not, as the report calls out, corporations have much more to lose than just the mothers who work for them.

The bad news is that this takes one more difference between men and women off the table. This  used to be used to explain why women aren’t advancing in the workplace as fast as men. Unfortuantely, this excuse may no longer be valid. Where does it leave us with respect to leveling the playing field for women in business? This McKinsey report provides some ideas for the corporate world:

  • Help by providing better informal networks and role models
  • Reshape preconceived notions about what constitutes women’s work. Stop making decisions for other people about what job the can or would be willing to do.
  • Examine and possibly help shift women’s own mindsets

Interestingly, these same recommendations work for getting more women into successful and high-growth entrepreneurial ventures. ACTiVATE is working on all that, which is why it…works!

The best word I can think to describe what I felt when I read a report released yesterday by Lesa Mitchell at the Kauffman Foundation is: Validated. It’s been about 18 months since I stepped into the world of non-profit management and to say it has been smooth sailing would be, well, untrue. Fundraising has been HARD, as everyone warned me when Renee and I decided to form the Path Forward Center for Innovation and Entrepreneurship. Actually, I was told I was ‘crazy’ more than once (we entrepreneurs get used to that!).

The reason fundraising has been hard has a little to do with the economy, but it also has something to do with our focus. Most nonprofit foundations look to fund organizations that empower people – which we do – but they also tend to focus on programs that directly empower those in poverty – the welfare to work programs. Don’t get me wrong – there are MANY incredible programs out there that do that and they are invaluable. I’m a strong believer in teaching people to get themselves off public assistance as much as possible – to teach them to fish. And that is what we do, in a way, but with a completely different audience – our ACTiVATE program is geared mostly towards educated women. And contrary to what a lot of people think, just because these women are educated doesn’t mean they’re financially set or not in need. In today’s economy, with high unemployment,  there are a lot of people out of work or working far below their capabilities. People who, instead of just taking a job, could be MAKING jobs.

My personal belief is that we have a responsibility to fully use the capabilities and gifts we’ve been given – whatever they are. Over 50% of the workforce is now comprised of women and women are actually getting more degrees then men meaning there are a LOT of smart women, capable women out there. Not all of these women are entrepreneurial, but you would be surprised at how many ‘ordinary’ women have a business idea or desire deep inside them. It is THESE women we’re working to mobilize and, well, ACTiVATE. According to the Kauffman report, this is not a “cause”, it is an economic opportunity some might also call an imperative.

We find that many of the women who come through our program want to change the world and we show them how to do that through business. Their efforts create jobs which ignites a multiplier effect that does indeed trickle down to relieve unemployment at lower income brackets. You just have to step back and see the bigger picture.

The Kauffman report cites several bits of research to conclude there are gaps in programs which, if filled, would increase the number of women entrepreneurs building growth-oriented companies. ACTiVATE is one such program, and we know Kauffman agrees because they provided us funding to develop the materials to replicate our program (which we will start doing later this year in Michigan).

Startups are hard regardless of your tax status (for profit or not-for-profit). So while we work to find funding to cross over our own “valley of death” (yes, we’re one of those underfunded nonprofits Lesa talked about, at least underfunded for now) reports like this one help us continue moving forward on our…dare I say it?….Path Forward. What we’re doing matters, and the potential impact is huge. Thanks, Lesa, for reminding us!

When I founded my software company so many years ago, I was fortunate to have an immediate client who actually paid me well for my time. As my company and my relationship with this client expanded, we were also able to get paid to develop our software product. In essence, our software was customer funded and required no more outside capital than a line of credit to get us over certain growth spurts. We were able to parlay revenues from our services into the areas of our business we needed to grow. We bootstrapped.spur

Although we sold software, the majority of our revenues came from services, so we determined our budget based on how many hours we might bill and projected out from there. Borrowing or raising capital never entered my mind. Oh, I remember stating early on that I wasn’t looking to be the next Microsoft, but I also remember distinctly the reason: I didn’t want to lose control. Even though our company grew to multi-millions in revenues from what I considered being scrappy, I honestly think I was afraid of too much success.

I don’t know if I’ve always been that scrappy, but looking back I realized I needed to be to get through college. I had to work 3 jobs at one time to pay for college myself (eating Ramen Noodles in the tough times) because my parents didn’t have the means at the time. But at least then, I filled out every application for a scholarship I could find and opted for all the student loans possible. So why didn’t that translate into my business years later? In my first business, I never really thought about what I could do with someone else’s money.

Over the past couple months of co-founding a nonprofit, the Path Forward Center for Innovation and Entrepreneurship (the first nonprofit for both me and co-founder Renee Lewis), I’ve been building our financial models from what I thought we could make for our efforts – teaching the ACTiVATE program at UMBC, consulting, training, speaking, and license fees for rolling out the program. How can we make this happen by being scrappy? As we’re getting things moving, I’ve been working 24/7 and pulled in a million directions as happens in any type of start-up and have honestly never worked harder in my whole life nor enjoyed something so much. I can’t NOT do it. And then it hit me.

I was stuck in bootstrap mentality.

Although we have big ideas and visions for the Center, I kept coming back to ‘how can we earn the money to fund these great ideas?’ until I got my own boot in the butt. I kept seeing the signs – from the recent Kauffman study, to the Equity Matters seminar I helped run for Springboard, to the SBA focus group I participated in. This is also where it pays to hang around people smarter than you. All these events, the people around me, and especially the continuing success of our ACTiVATE participants and alum collectively and indirectly helped me realize that what we’re doing is SO powerful and the timing is SO perfect that it can’t wait to be bootstrapped. Bootstrapping isn’t good enough. We need to raise money from the outside.

I know this is contrary to what most people are thinking in this economy. And in fact, outside capital isn’t always the right answer for every business. But when the timing IS right and the idea IS powerful and the market IS ready, waiting to bootstrap can kill an opportunity’s momentum and chances for success as a result. It is a risk, though, as raising money isn’t easy and can consume a lot of time. It is an option that should at least be weighed by entrepreneurs when they start so they can build in the right infrastructure and value to get where they want to go. Neither fear of success nor failure should be among the limiting factors.

The transformation of my thoughts and, as a result, the vision for the Center was so incredible, yet so painful (as all growth is) I realized that many of the women who come through our programs are likely stuck exactly where I was. And now that I’ve gone through it, I am better at recognizing the symptoms in others and developing strategies to address this attitude head-on. If we’re ever going to help women reach the levels of success they are fully equipped to attain, this has to be a part of it (see friend Dr. Sharon Hadary’s recent article in the Wall Street Journal as backup!). And now I know better how to get there! I’ve always believed that pain can have an upside. And I know that ACTiVATE, the Center, and the women we touch will benefit from this pain of my thought evolution as well.

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Last week, I attended a focus group of sorts at the SBA headquarters in DC sponsored by the National Women’s Business Council (NWBC) to talk about women business owners and capital. It was an exploration of the issues as they prepare to give a summit on the topic for women business owners this Fall. Admittedly, I almost didn’t go. For me, home to downtown DC can be anywhere from a 45 minute trip when I drive and there is no traffic (and I make every green light) but is more often an hour to an hour and a half. These days, I have so much going on that I try to cut out any extraneous out-of-the-office excursions but something drew me downtown that day. I didn’t know what to expect but absolutely got more out of it than I had anticipated.

What the group lacked in size (there were only about 5 of us) we made up for with enthusiasm and diversity of perspective. The experiences varied from those of us with fairly low capital needs in the past (I had a line of credit in my first company that I only tapped into two or three times) to the real estate developer whose assets include more than one multi-storied building and borrowing needs well into the millions.  Without breaching confidentiality I can only say that it was a heated, animated discussion which, at times, involved more than one 4-letter word, which really

caused me to think: how many women believe or behave as if wealth – or even money – is a four letter word? Does a woman’s relationship with money impact her business approach and, ultimately, goals?

Over the past 5+ years of teaching in the ACTiVATE program, I’ve seen my fair share of women whose motivation for starting her own business is to change the world. I would say that a good majority actually fall into this bucket at some level or another. I am quick to relay to them, however, that it is easier to change the world when you have money, meaning to get them focused on the success of their business as a means to that end. Oftentimes, my bold statement is met with a skeptical or uncomfortable expression, which tells me more about their relationship with money than anything else. They believe, whether they recognize it or not, that focusing on money and wealth are bad.

Many books on entrepreneurship will tell you that starting a business purely to make money without following your passion is a recipe for lackluster or at least short-term performance or early burnout. The lucky folks are those whose passion actually leads them to a way to make money, which is exactly where we focus our ACTiVATE participants.  But we’ve found that unless they challenge their relationship with money and wealth beyond just a desire for nice material things and into a way to build value, they’ll never be able to cross that chasm so many businesses fail to get across: real, sustainable, profitable growth that can take them a long way to really making some lasting impact.

As I was musing over this phenomenon, seemingly from afar, I realized I had my own mind-shift that needed to happen. To learn more about that, look for my next blog on “Bootstrap Mindset.”

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Recently, as we were looking at options for accounting software for our new nonprofit, we asked our accountants to outline for us how to choose the online (hosted) option versus buying the software outright. We figured other people might find this helpful, so here is their thoughts on it! Thanks to Debbie at Snyder Cohn for her thoughts on this. Interestingly, as a start-up company being run by non-accounting people, we decided to stick with the online version for now but will likely move to the desktop version at some point in the near future.

The versatility of the QuickBooks Online edition, including the ability for multiple users to access your accounting records anywhere there is internet access, is a feature many business owners find attractive.   What you need to consider prior to making the decision to purchase the on line version of QuickBooks versus desktop QuickBooks Pro is how important the convenience of on line access is to your business and the users of the software.  Any business using QuickBooks as more than a “checkbook” program will notice a drop-off in features offered by the Online Edition.

While versatile, QuickBooks Online does not offer many of the features available in the desktop QuickBooks Pro edition.  The biggest downside to the online edition is speed.  Reports that can be generated in just seconds on the desktop edition can take up to 10-60 seconds to download in the on line version.

Users of QuickBooks Online will find limitations that affect the efficiency of the program.  In addition to limited keyboard shortcuts, the online version does not easily support displaying multiple screens which does not allow the user to flip between multiple reports. Additionally, the on line version is unable to import data from other applications.

If remote access is the main reason for leaning to QuickBooks OnLine, the combination of QuickBooks desktop software with some remote access program might provide another solution.  This would allow for the full functionality of QuickBooks desktop and remote access availability.

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Creativity and passion

March 15th, 2010

I don’t watch much TV, but the one show I do watch on occasion is House. If you haven’t seen it before, Hugh Laurie plays a brilliant but unorthodox doctor who specializes in diagnosing strange disorders. He’s a creative (albeit cowboy) problem solver.

The one thing I’ve recently noticed is where his brilliant ideas consistently originate. He almost always comes up with his break-through ideas when he’s NOT working on a case. It is either something unrelated that someone else says, does or he sees. It is while his problem-solving thoughts are in incubation – while he is NOT thinking about the case, that his ideas flow. This is also called the Shower Moment.


I actually came up with the organization of my book while I was in the shower and it was from that moment that the writing really began to flow.  It is a well-known fact in innovation practice that a period of not thinking about a problem can help new ideas bubble to the top.

One of the problems with the pace of busy business and entrepreneurial people, though, is that we rarely get the luxury of time away from our problems to think. I also found that in the extreme stress of the last few months of transition out of my first company, I lost my creativity. It was GONE. It may have been stress or maybe it was because I had lost the passion for what I was doing.  Whatever the reason, I didn’t even realize it was absent until about 2 months later when it came screaming back. The block I had but didn’t know I had was suddenly gone and it was like a dam of ideas opened up.

So if you’re looking for a new idea, try not thinking about it. If that doesn’t work, take a look at reducing the stress in your life. If you’re still at a loss for ideas, check your passions.

What do you think: if you’re caught up working in something that for which you have no passion, no energy, can you still be creative? Have you had a similar experience?

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Did you know that when conflicts occur, managers spend 42% of their time helping the parties reach agreement?   The average cost of defending a litigated employment claim is $130,000.  Fortune 500 executives spend 20% of their time in litigation related activities.   Can your business or organization afford the high costs of conflict?

If you are busy trying to work out a dispute with an employee or a vendor you are not available to focus on long termArgument strategic goals.  In all of these instances you are losing money even though it may not be reflected in your balance sheet.

While direct costs of conflict include legal fees and opportunity costs, indirect costs include diminished productivity, poor morale, higher employee replacement costs and shorter employee tenure.

Conflicts inevitably arise between and among individuals or teams within an organization.  It is part of our everyday life.  However, it doesn’t have to cause damage to your company or your bottom line.  Increased productivity, improved morale, reduced absenteeism are clear benefits of systematic conflict management.

So what can you do about the inevitable existence of conflict?  First of all, plan for it.  Put a conflict management system into place.  This helps ensure that disputes are handled early and at the lowest level in an organization.   As part of this system, review your existing policies.  Develop a corporate culture of early conflict resolution.  Don’t handle conflict like an ostrich…it only leads to trouble.

Second, put appropriate dispute resolution language in all of your contracts as well as your employee manual .  Oftentimes contracts include mandatory binding arbitration language.  But arbitration is often not the best approach, or at least should not be the first approach to handling conflict.

Finally, get to know some local conflict resolution professionals so that you can call someone in to help if needed quickly.   A good source of dispute resolution professionals can be found at www.mediate.com or ask your local bar association.   Additionally, most state courts have mediation programs and a roster of mediators is maintained by the clerk’s office or the alternative dispute resolution office.

For more information feel free to email Ellen at ek@alternativeresolutions.net.  Contact her for a free FAQ on dispute resolution options.

Alternative Resolutions, a woman owned business that just celebrated ten years in business, provides conflict resolution services, training and meeting facilitation.  Visit us at www.alternativeresolutions.net.

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What is it that motivates people to be innovative? While it may not be the primary motivator, most people want to enjoy some benefit from their own ideas. By default, you own what you create, but that doesn’t hang true if you’re an employee. As an employee, everything you create is owned by your employer whether or not you’ve signed an agreement to that effect. So what does this do to your willingness to be innovative?

Part of this may depend on your entrepreneurial tendency and your sense of personal control. As an entrepreneur, I feel a strong sense of ownership of my efforts and ideas. It’s not about money for me, though. It’s about making sure the fruits of my labor and my creative ventures are being put to good use – that they’re helping change lives. It’s about ensuring my ideas and efforts move forward according to my personal mission. I’m curious – does that matter so much for folks who don’t consider themselves entrepreneurial?

For employees for whom the level of purpose described above is also a key motivator, it is your responsibility to align your job choices with your values. Unfortunately that is not always possible given the current job-market challenges, but ultimately, it is a worthy goal.

Companies that have benefited the most from employee-driven innovation exert effort to make sure their employees are engaged in the process. Whether it is through monetary reward or non-financial recognition, they find ways to motivate folks to contribute their creative ideas to forward the company’s mission. For an enlightening view on what motivates people (and it isn’t always what you think!) check out this great TED Talks video featuring Dan Pink.

The bottom line for employers: it is crucial that you keep in mind that different people are driven by different things and value different types of rewards. Just because something drives you, don’t assume it motivates others.

So can work-for-hire stifle innovation? Only if you let it…

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It didn’t take long after the launch of Apple’s new touchpad for the jokes to start flying. Yes, the name – iPad – sounds like a feminine product. Case in point: one of yesterday’s top trending topics on Twitter was #iTampon. For those of you who don’t get the relevance of that, trending topics on Twitter highlight the buzz – what everyone is talking about. Adding #iTampon to a person’s tweet was quickly picked up as the way to make fun of the name of Apple’s newest product as an extreme faux pas. And the jokes were actually pretty funny, in a sick sort of way. If they were looking to build buzz with the name, they certainly achieved their objective but I’m not sure this was the kind of buzz they anticipated.

Interestingly enough, the “Apple IPad” was originally a not-so-flattering skit that MadTV put on years ago. Just search for iPad on YouTube and you’ll find it.

The biggest question I (and many others have): didn’t someone do their RESEARCH before launching this product? Were there any women on the team? And if so, were they not comfortable enough to speak up? HOW could this have gotten past any level of market testing and scrutiny?

This is a perfect case for why you need diversity on your teams charged with innovation. You need to consider different points of view based on gender, ethnicity, culture, language, and psycho-graphics of whoever constitutes your target demographic. And it would be nice to make sure you’re not offending or isolating an entire population of people. Just PLEASE, Apple, don’t release the new iPad in red….

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I was talking with a friend the other day who recently started a business pursuing her passion. She was able to move into securing billable work relatively quickly through word-of-mouth and her network of contacts. As she is branching out, she is looking to develop a more formalized statement of services and marketing messages. The thought of it all, she lamented, was bumming her out. She wanted to DO the work but found herself needing to spend more time than expected to set up the business. Unfortunately, this is not at all unusual. Many people start a business to do what they love and then realize there so much involved in starting a business that its becomes hard to find time to do the “fun” stuff you started the business to do. You need more hours in a day to do both. That’s why it is crucial to find something that drives you – a passion – so it can feed your energy rather than drain it. The best book I’ve found for exploring solutions to this dilemma is The E-Myth listenRevisited by Michael Gerber. If you’re starting a business and haven’t read it, I highly recommend it.

We were talking about her business – a service many people could use – but I was (in my normal boot-in-the-butt form), asking who her target market was. Had she chosen a niche? What was her marketing strategy? The blank but overwhelmed stare told me what I suspected: she didn’t know. Now this is a really smart lady, but she was visibly frustrated by not having answers to questions that apparently nagged at her as well. What she had discovered is a trap many entrepreneurs fall into: shoot first, ask questions later.

I see it all the time. I have an idea/skill/talent/product. I think it is cool, that people need it. My friends and family see the need or the value, but that’s as far as I’ve gone to validate my idea or my fine tune my approach to the market. And when the capital requirements tend to be low, it is tempting to just quickly hang out a shingle and call it a business without doing any serious primary market research. In my experience, this can be deadly.

So my friend is commenting on how hard it is to get things set up while also delivering, and that she doesn’t have time to do any market research. The best advice I could think to give her: just listen. Talk to everyone you know about what you’re doing and then – and here’s the part many entrepreneurs miss – actually listen to the feedback you receive. Now I’m not suggesting you pay attention to the naysayers who tell you that you’re crazy (we all get that at some point). Ignore that, unless those naysayers are also your target customers. Actually going out and sharing your concept/product/service with potential buyers who have no reason to tell you they love it is the best way to get real feedback. You have to be open to what they say and fight the urge to defend or sell something, at least until you’ve fully explored their objective thoughts about it.

Even better than hearing from potential customers is to talk to existing or past customers. I’ve been surprised a number of times when I asked the question “Why did you buy from us?” and didn’t get the exact answer I was expecting. Where do you think the “Boot in the Butt” came from or how I came up with my title Chief Muse? Both originated from my clients and my students.
So many times, your customers can be the ones to provide you with better marketing copy than you could ever come up with because they talk about what they value. You see yourself through their lens, highlighting what is important to them. Their comments are likely to be about the benefits they receive, not the features you’re offering, which can be and often are different.

The more you hear your customers and adapt your products and services to match their needs, the you will come to actually meeting their needs. And if what you offer already provides that benefit they’re looking for, you might find an opportunity to tweak your message so that it is in their words, not yours, giving you insight future customers can relate to.

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